From our Formulating With Courage series, Evonik’s Chief Digital Officer, Henrik Hahn, shares specific tactics to help overcome the cultural challenges of change:
- Focus on communication first: prioritize being understood over sounding smart
- Move away from big, scary phrases (sorry “Digital Transformation”) to focus on the desired impact instead
- Avoid shiny object syndrome: if there isn’t a purpose, people should justifiably shift focus elsewhere
Alchemy is the only lab-focused software focused on the outcomes of the so-called digital transformation and helps firms first map and later live these strategies day in and day out.