April 9, 2022
Alchemy has hired 2 members for the marketing team - Holden Lewis and Susan Roberts. Holden serves as Head of Demand Generation and Susan as Head of Corporate and Product Marketing.
Holden has spent his career exploring how best to engage with prospects throughout the buyer's journey and beyond. He brings experience in digital marketing and demand generation in vertical enterprise SaaS. Prior to Alchemy, Holden managed demand generation for several companies in the supply chain space, including ClearMetal, a provider of an AI-powered ocean shipping visibility platform that was acquired by project44 in May 2021.
Susan has held numerous positions in marketing from corporate marketing and investor relations to marketing communications to sales enablement in both public and private companies. Most recently she was responsible for a suite of SaaS data management and analysis solutions for life sciences and industrial companies at PerkinElmer. Prior to PerkinElmer, she marketed a Product Lifecycle Management solution at Dassault Systemes.
Together, Susan’s scientific software expertise and Holden’s expertise in digital marketing for sophisticated AI-enabled software are the linchpin in our inbound and outbound marketing efforts. Welcome to Alchemy.